UK-based streaming and content platform OnlyFans generates the highest revenue per employee, beating tech giants like Apple, Meta, Google, Nvidia and Microsoft, according to a report by the Economic Times. The report cited analysis by financial and marketing firm Barchart, which showed that each of OnlyFans’ 42 employees generated an enormous $37.6 million in revenue on average. Comparison: How much did tech giant employees generate? By comparison, OpenAI and Microsoft employees each generate an average of $1.1 million in revenue. While Googlers generate slightly more per head at $1.9 million. Meta employees recorded $2.2 million in revenue each. And Apple staff generated $2.4 million per head. Chipmaker Nvidia’s employees recorded an average of $3.6 million in revenue each. Is revenue per employee an important business metric? Despite their contribution per employee combined behind OnlyFans, one must note that these tech companies operate in the thousands. So, in terms of total revenue, the tech companies outpace OnlyFans by a huge margin. With only 42 employees behind the scenes, OnlyFans’ revenue streams are largely dependent on its 2.1 million strong content creator base. So, is revenue per employee a significant business metric? It is used to measure operational efficiency rather than overall company size or market capitalization. When it comes to making operational or organizational decisions, the metric is useful. How did OnlyFans manage to beat big tech? If anything, OnlyFans’ operational success has shown how the shift to monetization and subscriber plans can be implemented, the report said. Only 42 employees generating $1.3 billion in a year? Only fans’ content creators have come up trumps. OnlyFans charges a 20 percent fee on any subscriptions or content including videos, photos and chats sold through the platform, according to a Bloomberg report. The streaming platform has 2.1 million content creators who post independent videos, live streams and shows for their audiences and are monetized directly through tips and subscription plans, the report said. Thus, it has been able to beat the traditional companies by providing the infrastructure and payment processing for independent creators to build their dedicated audiences, the ET report noted. OnlyFans CEO Keily Blair said the company has paid out $25 billion to creators since it was founded in 2016, the Bloomberg report added. “There aren’t many companies that can talk about creating wealth for others rather than just making a profit,” Blair said at Bloomberg Tech in London. On future plans, Blair told Bloomberg that “the next five years are going to be an interesting time for all of us.” (With input from Bloomberg)
$37.6 million per head! This UK-based firm crushes Nvidia, Apple, Microsoft, Google and Meta combined
