Tori Dunlap and Mallory Rowan, Who Started Side Hustles That Gray Into Businesses.
On a recent episode of dunlap’s “Financial Feminist” podcast, the pair shared five ways to avoid commonies that stop People’s Side Hustles from Taching off.
1. Know Your Specific Audience
Rowan Said She Had to Be ABLE to Connect with the Specific Group of People to Make Effective Marketing Content.
Dunlap said that one of her best moves was changing her platform’s name to “Her first 100k” in 2019 after she reached a milestone of Saving $ 100,000 at Age 25.
She Said the Name Indicated that the blog was predominantly for Women Interesting in Basic Starter Personal Finance.
2. DON’T Neglect Quick Wins
“Start with something is fast to deliver and testable,” Dunlap Said, Adding that side hustlers were offen more focused on Big Projects.
Rowan Suggested A Quick Win for Entrepreneurs in the Service Industry Could Be Live Workshops or One-On-One Sessions to Get Early Feedback from Potential Customers.
If you sell products, a quick win cououl be a discounted pre-Sale, she added.
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3. Set YourSelf Smaller Challenges
You showed be setting mini challenges for yourelf, Such as Making a Certain Amout of Money in a gioven month, dunlap Said.
This will get you THINING ABOUT How you can be earning more, whic “really strengths you to start thinking more creatively,” she added.
4. Have a realistic timeline
“We have to create a timeline we can actually stick to, and we have to get honest with ourselves about what that thimeline actually look like,” dunlap said, adding that will die with children or full-time jobs.
5. Find Your Community
“Surround Yourelf with People Who Are Also Trying to Be Business Owners, Who Are Also Side Hustling, Who Are Also Building,” Dunlap Said.
She added that her time relationship with rowan began when she reached out to her social media with a question. Dunlap said that the best way to be to connect with People and Asku Questions, instead of Looking for Online Answers.