Vivek Ranjan Agnihotri explained the game of social media algorithms, said: 'Every click is currency'

Mumbai, June 7 (IANS). Filmmaker director Vivek Ranjan Agnihotri shared the latest message on social media, saying that although social media is an important part of our lives in today’s times, it not only spreads us, but also makes money from this partition. It became a game of polarization and money. He posted on Instagram and explained the game of social media algorithm in detail. He said: “The method of social media is very simple, the more anger, debate or outrage, more clicks and each click earn social media businesses. It is a circle in which we are trapped.” He further explained: “If we see something on social media, especially contested or provocative content, it draws our attention. We click, because it makes us excited, angry or curious. Every click increases dopamine (chemicals of happiness) in our minds, which we want to see more. But we also have tension, anxiety and fear. Positivity and peace can choose instead of stress and anxiety.