What’s the best vanilla ice cream? We taste-tested 12 to find out – ryan
Spoon enough vanilla ice cream into your mouth, and you’ll realize that this flavor is far from, well, vanilla. Tons of nuances exist between different brands (to say nothing of homemade ice cream): Some taste indulgent and custardy, others hit you like an intense sugar bomb, and a few melt like clouds of whipped cream on your tongue. The best vanilla ice cream strikes a perfect balance of all three descriptions, with an authentic vanilla flavor that’s easy to recognize and tough to resist. And it comes from a popular grocery store chain!
How do I know? Earlier this year, I planned one very indulgent taste test at Yahoo’s New York City office, with a lineup of a dozen of the most popular, nationally available (sorry, no Blue Bell here), store-bought vanilla ice creams from the likes of Ben & Jerry’s, Breyer’s and Häagen-Dazs. I rounded up 16 ice cream enthusiasts from our staff, including a professional baker-turned-writer, a former producer at Food Network and a pregnant woman, who, and I quote, considers “ice cream a main food group right now.” In the end, one winner churned out a victory. But we also found a few that satisfied other vanilla ice cream cravings, whether you like yours eggy and rich, icy and light, or all you care about is seeing those flecks of vanilla bean.
Table of contents
Best vanilla ice creams of 2025
The beloved grocery store chain ran away with this competition, earning 14.9 points out of 20, the highest score, for its luscious French vanilla ice cream. Three-quarters of our testing panel praised its “creamy” texture, with one pointing out that it reminded them of gelato. They also liked the pale yellow color, common among French vanilla ice creams, which are made with egg yolks. “It even looks creamy,” proclaimed one panelist.
Speaking of ingredients, Trader Joe’s French Vanilla Ice Cream is made with eight. Including the yolks, the brand uses cream, milk, cane sugar, natural vanilla flavor and a stabilizer blend (carob bean gum, guar gum and sugar), which may explain why one tester said, “Didn’t melt quickly. Photo-quality.”
As for flavor, our testers were a bit torn: Some said it was just the right amount of sweetness, while others claimed the opposite. This ice cream actually didn’t beat our runners-up in the flavor category, which both earned a scant 0.1 point more. What nabbed this ice cream the crown was its rich creaminess. Looking for something to sandwich between cookies or scoop over a brownie? This is it.
Pros
- Rich and creamy
- Made with natural vanilla flavor
- Appealing yellow tint
- Affordable
Cons
- Some thought the flavor was too sweet/artificial
- Only available at Trader Joe’s
$5 at Trader Joe’s
Having worked at a food magazine for six years (I’ve been lucky enough to have written about — and sampled! — a lot of ice cream), I’m not at all surprised this supermarket standby made it to the top of our tasting. It’s a classic for a reason, and although Häagen-Dazs also makes a Vanilla Bean flavor, which we tested, this one won out thanks to its authentic, slightly floral vanilla flavor and soft, melt-in-your-mouth scoops. Our panel gave it 14.1 points out of 20.
Noted one taste-tester, “Really nice homemade taste, just a little unbalanced.” Some described this one as “icy,” which may explain why the first tester felt things were slightly off. On the other hand, a few testers found the frosty quality enjoyable. “Great combo of icy and creamy,” commented one fan.
This ice cream contains just cream, skim milk, cane sugar, egg yolks and vanilla extract. And our testers could tell: “Very kid-friendly. Tastes like it’s made with real ingredients,” praised one.
Pros
- Made with just five ingredients
- Rated highest with flavor (tied with ice cream below)
- Many testers liked the off-white color
- Available pretty much everywhere
Cons
- Most testers missed seeing flecks of vanilla bean
- Might be too icy for some
$5 at Target
Long gone are the days when you could only buy Van Leeuwen ice cream from a truck roaming the streets of New York City. The luxe ice cream brand now lines the freezer case of many grocery stores, plus Target and Walmart. And it’s a satisfying scoop, according to our testing panel.
“Best of the bunch,” proclaimed the former pro baker, who also detected a hint of salt, which she said made this ice cream taste “more well-rounded.” And in fact, it’s our only top pick to include this ingredient, which adds to its sophisticated flavor.
“Almost a little savory,” added another fan, who’d pair it with fruit or chocolate. Our testers also appreciated the creamy, slightly yellow color (derived, as with the other ice creams above, from egg yolks) and specks of vanilla bean. Not everyone was a fan, though. A couple of our panelists gave it middling marks, saying it tasted too milky/buttery.
Pros
- Scored highest for flavor (tying with Häagen-Dazs above)
- Most well-rounded taste
- Looks yummy, with flecks of vanilla bean
- Available in lots of grocery stores
Cons
- Pricey
- A couple of testers thought it tasted too milky/buttery
$6 at Amazon
Turkey Hill makes a mystifying four varieties of vanilla that all taste quite different if you believe the customer reviews: French Vanilla, Homemade Vanilla, Original Vanilla and Vanilla Bean. Of the two we tested (Vanilla Bean and French Vanilla), this took the top spot, and it also made an impressive showing against many other brands, earning 13.9 points out of 20.
Tasters loved the way it looked, with its smattering of vanilla bean flecks. “10/10 — perfectly white with some specks,” noted one fan. It didn’t fare as well on flavor. Some thought it tasted just the right amount of sweet, while others found it artificial. This panelist summed it up best: “Good, not great. A little fro-yo vibe, a bit artificial.”
This might be partially due to the lower fat content. Turkey Hill’s Vanilla Bean contains 170 calories and 9 grams of fat per serving, about half the amount of our top Trader Joe’s pick!
Pros
- Extremely appealing look, with flecks of vanilla bean
- Lower in calories and fat than our other top picks
- Available pretty much everywhere
- Affordable
Cons
- Some testers found it lacking in flavor or thought it tasted artifical
- Contains 13 ingredients, including corn syrup
$3 at Walmart
How we tested vanilla ice cream
I gathered a group of 16 Yahoo staffers who are self-professed ice cream snobs, including a former pro baker and someone who worked as a producer for the Food Network. Yahoo’s kitchen writer (a culinary school grad) and I (a former food-magazine editor) ran the taste test. Using our go-to ice cream scoops, we dished out servings in bowls labeled only with a letter to prevent brand loyalty from coming into play.
Then came the fun part! The testers sampled each bowl in random order and filled out a rubric rating the flavor, texture/mouthfeel, appearance and their overall enjoyment from one to five. We also asked the testers to jot down any thoughts they had about the samples.
Our tasters hard at work! (Nicole Sforza/Yahoo)
Ice cream preferences varied among our panelists. What some testers found too sweet, others found bland. But there were some obvious favorites, and when we averaged the scores, it was easy to see which vanilla ice creams were best. We also checked shopper comments and ratings, and availability of our picks to make sure they had fans all over the country.
Other vanilla ice creams we tested
Breyer’s Natural Vanilla: Breyer’s nabbed fourth, thanks mostly to its appearance. “I like the vanilla bean specks. Felt authentic,” noted one tester.
Ben & Jerry’s Vanilla: This pick has earned high marks in other stories about the best vanilla ice creams, so I was surprised that it didn’t do better in our taste test. Though some loved the very vanilla flavor, others thought it had a strange aftertaste.
Häagen-Dazs Vanilla Bean: Considering how well the brand’s plain vanilla ice cream did, this version was an unexpected dud. It scored lowest in flavor, likely because the majority of our testers thought it was too sweet. A few said it reminded them of other foods entirely, including bubblegum, a root beer float and … flavored oatmeal!
Tillamook Old-Fashioned Vanilla: This ice cream, from a century-old Oregon dairy company, landed in the middle of our testing pool. Several testers described it as “icy,” whereas others appreciated the subtle vanilla flavoring.
365 Whole Foods Vanilla: Whole Foods’ house brand ice cream was almost orange in color, which threw off a lot of our testers and led to some pretty odd comparisons. “Not appealing! Looks like a Creamsicle,” noted one. Another said the color was reminiscent of a hard-boiled egg yolk.
Battle of the grocery store brands: Whole Foods’ excessively yellow vanilla ice cream (left) paled in comparison to Trader Joe’s creamy, off-white version. (Nicole Sforza/Yahoo)
Favorite Day Vanilla Bean: Another middle-of-the-pack ice cream, this one, from Target’s house brand, scored high for flavor but did just so-so in all other categories. Almost every tester called it “fluffy” or “icy,” which proved polarizing.
Edy’s Vanilla: (FYI, if you live in the western U.S., you’ll know this brand as Dreyer’s.) The flavor scores for this pick were all over the place. “Subtle but sweet,” enthused a fan who awarded it four points; “Has a weird, chalky aftertaste,” wrote a far less happy tester, who gave it zero.
Turkey Hill French Vanilla: Most testers thought this vanilla ice cream was too sweet and artificial-tasting. It also struck out on appearance: “Good scoop but weird khaki yellow color,” as one panelist put it.
Vanilla ice cream FAQs
What brand is the best vanilla ice cream?
If you believe our taste-test — and you should! — the best vanilla ice cream comes from Trader Joe’s. But if you don’t live near one of these cult-favorite grocery stores, the best vanilla ice creams from the supermarket are Häagen-Dazs Vanilla and Van Leeuwen Vanilla Bean.
What type of vanilla ice cream has the most vanilla flavor?
Look for ice cream that includes natural vanilla flavor and/or real vanilla extract in its ingredients list. For vanilla ice cream that’s rich and custardy, make sure it also includes egg yolks, which is a hallmark of French vanilla.
Editor-approved scoops, bowls and more
This aluminum ice cream scoop has been around since 1935 and is a favorite of many pros, including Tyler Malek, co-founder of Salt & Straw ice cream, and Christina Seid, owner of Chinatown Ice Cream Factory. The handle is filled with liquid that captures the warmth of your hand and flows down to the scoop to ensure easy scooping and releasing. It works so well, we named it one of the best ice cream scoops of 2025.
Our resident kitchenware tester, Lisa Schweitzer, found it comfortable to hold and effective, especially when you’re dealing with near-frozen pints. It creates “near-perfect orbs,” she noted.
$24 at Amazon
A Yahoo reader favorite, these stainless steel bowls get a pretty impressive 4.7 stars from more than 1,200 Amazon reviews. I’ve personally put these to the test, and while their insulating capabilities won’t change your life, they do prevent ice cream from melting longer than a paper bowl. I put two scoops of ice cream in each, and after 15ish minutes, you could still see most of one of the scoops in the insulated bowl, whereas it was almost entirely melted in the paper one.
To me, what makes these bowls, ahem, cool is that they’re extremely lightweight and shatter-resistant. Plus, they’re the perfect size for three or so scoops of your fave flavor — and who’d want anything less?!
$23 at Amazon
Prefer a paddle-shaped scoop? Live out your Cold Stone Creamery dreams with this Norpro spade, another of our top picks for best ice cream scoop. Its simple and sleek design works best for cartons larger than a pint. “This tool is built for speed as opposed to creating uniform orbs of ice cream,” explained Schweitzer.
She also added that it’s easy to hold, and like the Zeroll, it has defrosting fluid in the handle to help make scooping hard ice cream easier.
$8 at Amazon
These pretty glass bowls will make any ice cream feel like a special treat, with emphasis on the special. Schweitzer used them when she was trying out the Swirl by Ninja Creami soft serve maker and found them utterly delightful.
The scalloped design looks like something straight out of a 1950s soda shop, doesn’t it? These babies are also dishwasher- and freezer-safe, and at $5 a pop, you can’t beat the price.
$5 at Crate & Barrel
Did you know there’s such a thing as ice cream spoons? I admit they’re by no means an essential kitchen tool, but they’re certainly fun to have! Like our favorite ice cream paddle, these utensils have a blunt edge that helps you dig into frozen scoops.
The colorful handles scream “ice cream party” and make it easy to keep track of who’s eating what.
$29 at Macy’s
Don’t let your go-to pint melt on the go. Just like S’well’s excellent water bottles, this triple-layered, vacuum-insulated canister will keep contents cold for hours (up to four, if you want to get specific).
Though it’s pricey, you can’t really put a value on an ice-cold pint of the good stuff when you’re out at the beach or park.
$39 at Amazon
Take it from me, the best bowl for ice cream is one that you never need to wash or throw away. Sculpted from actual milk chocolate, these 2.25-inch-diameter cuties make toppings totally optional.
Though they’re sold on Amazon, they come from Lang’s Chocolate Shop, a family-owned business in Williamsport, Penn.
$24 at Amazon
Make every day a sundae (heh heh)! Anthropologie’s glassware is always the cream of the crop, and these elegant vessels are no exception. They perfectly fit a scoop or two, along with toppings.
Designed to look like sugar cones, they’re made from borosilicate glass, so they can withstand extreme temps. So go ahead and drizzle on that hot fudge — no shattering here.
$10 at Anthropologie