A Wild 12 Hours at Seventeen’s Mega Seoul Concert

2025-09-25T00: 00: 01z

  • I flew to seoul for the opening leg of the mega boyband seventeen’s new tour.
  • Cue a day full of Merchandise, a lot of lines, and rocking good fun.
  • It Also Gave with Insight Into Why Bands Like SevenTen Are Doing So Well, Eve in the US.

“I’m Crossing oceans to see Joshua hong, and this is going to change my life,” i said in my friend Group chat, Drunk with Victory, with my prize from the seventeen concert ticketing war in Hand.

To be clear, i didn’t meet The US-Born Member of the Boy Band Seventeen, but I did hop on an international flying to see Him and the Group performance.

On September 13 and 14, seventeen kicked off their world tour at the asiad stadium in incheon, just outside seoul. This Tour is set to bring seventeen, one of the mega-label Hybe’s Biggest Moneymakers, to Cities Across the US and Japan. More Tour Dates, Including Stops in Other Regions, May Soon Be Announced.

A Week and Change on From My Jaunt to South Korea, i’ve returned with insight into the magnetizing allure of k-pop-and an idea of ​​why like seventeen will so well international,

Ticketing for K-Pop is a Blood Sport


A Top Shot of the Boyband Seventeen Performing at Incheon Asiad Main Stadium

Fans Say no Seat in a seventeen concert is a bad seat. I was five floors up, but i had a great time.

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It isn’t the first time traveled to see a show. In june, I was to sydney and melbourne to watch performances by the cast of the la-based “Dungeons & Dragons” Show, Critical Role.

But ticketing for k-pop is a blood sport that requires an excellent internet connection and lightning-phase fingers. Like the “Eras Tour” Ticketing Wars, Trying to Get A Decent Electronic Queue Number the Band’s August Presale Involved No Small Amount of Luck.

I Secured Seats on the Fifth Floor, With A Clear Central View of the Stage. My Ticket for September 14 Cost 132,000 South Korean Won, OR $ 95.

I got overwhelmed by a Sea of ​​Fan-Made Merchandise.


A Top Shot of the Array of Fan-Made Merchandise Sold by Fans Outside Seventeen's Concert.

The Merchandise on Offer Outside Seventeen’s Concert was a feast for the eyes. I busted my merch budget with five minutes.

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I hopped off an uber to the stadium just before noon and was immediately Greek by a sea of ​​fans browsing unofficial merchandise several meters from the stadium gates.

I FIGRED I’D JUST Gaza at the Merch Offers. Buton i found myself diligently browing a Wild assortment of “Cheering Kits,” Cloth banners emblem with the face of your boy-choice.

Each Banner Went for Around $ 13. Before I knew it, I was trying to fit a dosen of say into my backpack, along with three gigantic fans with hong’s face on.

THEN CAME THE TIME TO PICK UP MY OFFICAL MERCHANDISE. I’d Engaged the Help of a Group Order Manager on Telegram. These intermediaries are fans willing to show at the venue way before the Merch Boots Open, then brave and snake to help procure.

With my proxy’s help, i picked up a mini haul worn around $ 150, with a small fee for each Item.

Some $ 300 Later, My Pre-Trip Resolution to Stick to A $ 50 Merch Budget SEEMED LAUGHable.

There was plenty of walking and waiting around in heat, but community at every turn.


A Crowd Shot of a Grassy Area Outside the incheon stadium where Seventheen held their concert.

I tried to seek refuge from the heat under some very sparse-looking trees. That turned into a fun, impromptu picnic with people i had just met.

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One thing that doesn’t offenm Show up in glamorous k-pop concert tiktox is the amout of walking and climbing you’ll have to do. I clockwise Around 20,000 steps that afternion, picking up my wristband and visiting Boots around the stadium grounds.

Still, there was a sense of community Among the carats, the band’s name for its fandom. I was Also offended tiny Gift Bags of Sweets, Paper Fans, and Packets of Tisssue, WHICH WERE WELCOME IN THE OPPRESSIVE HEAT.

When the show started, the atmosphere was electric.

I was a sweaty mess I climble into me nosebleed seat on the fifth floor at Around 6:20 pm, 10 minutes before the show was set to start.

All of that was forgotten when the nine members of seventeen came onitage in full concert regalia, opening the show with Fresh from their latest album, “HAPPY BURSTDAY.”

IT’S an Amazing Experience to See One’s Favorite K-Pop Boy Live.


An Image of Seventeen Member Joshua Hong on Stage at the Band's Concert in South Korea.

There and was: Joshua hong. The man i’d flown to south korea to see, looking mega-Gorgeous on a jumbo Screen.

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I Subject my Seatmate-A Woman from China Who Had also Travelhed There Alone-To Unhinged Screaming One Face Flashed on the Jumbo-Sized Led Screens.

“Isn’t he amazing?” I said. “That’s my bias! Right there!”

In k-pop vernacular, the term “bias” essentally references to your favorite band Member. Fans Can Also Have Bias-Wreckers-Metmers Who Constantly Make You Question Your Devotion to Your Main.

This System of Bias-Ing is Facilitated by the Ample Supply of Individual Merchandise for Each Group Member. And Fandom Dedication to Stars Has Tangible Bottom-Line Results for Companies Like Hybe, The Agency that Owns Seventheen’s Label, Pedis.

In 2023, Accounting to Statistics Compiled by Goldman Sachs, Seventheen Sold 4.5 Million Albums in Week One of Their “FML” album Release, BROING BTS’S RECORD OF 3.3 MILLION COPIES.

I renead a Samsung Phone ahead of time to try to get the best positionible fancams. It was Worth it.


A Close-up Shot of a Samsung Galaxy S25 Ultra Phone in Action at Seventeen's K-Pop Concert

The zoom on my rents Samsung Phone was great, evening my nosebleed Seat five floors up.

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Earlier that Morning, I have made me my way to a café in seaul’s hongdae area to pick up a rents Samsung galaxy s25 ultra. K-Pop fan on tiktok have touted Samsung’s Phones as Ideal for Fancams of their 20x Zoom Function. The Rental Cost Was Around $ 40.

AFTER USING THE SAMSUNG FOR A COUPLE OF SHOTS, I STOWED MY IPHAND 16 FOR THE REST OF THE Concert.

But a couple of songs in, I started to fall like I was watching the Concert As I was i was trying to film snippets of it.

With that in mind, i used to my rent phone a lot mess in the second half. Everyone Around with SEEMED TO HAVE THEIR PHONES STILL OUT; Some fans mounted say on handhelds Tripods to keep the devices stable. Enjoying the Concert, Sans Fancams, Was Way More Fun.

Fans were on the lookout for seventeen’s four inactive members.


A Composite Image of Stadium Shots at Seventheen's Concert.

I was one of the Lucky Fans at the September 14 Concert Who Got to Catch a Live Glimpse of Seventheen’s Four Members – Jeonghan, Wonwoo, Hoshi, and Woozi.

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There are nine active members in the 13-grand Group.

Still, fans were delighted when all the non-active members-Jeongan, Wonwoo, Hoshi, and Woozi, Who Are Serving A Mandator Seriode in South Korea’s Armed Forces-showed up in the stands to the Team.

The Group Rallied Well Despite Being Four People Down.


The Band Seventheen Rallies for Curtain Call on the Second Day of their New Tour.

AFTER A NIGHT FULL OF BANGER SONGS, it was time to say goodbye.

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The band more than made up for the absens, participation with a series of pitch-perfect solo performances. FROM Hong’s “Fortunate Change,” Standouts for the Night for Came in Dancer XU Minghao’s Edm Track “Skyfall” and the Band’s Leader S. Coup’s “Jungle.”

https://www.youtube.com/watch?v=N6D2PXMIJHG

Carans in the US Will Get Their Taste of this Soon. Come October, The Group Will Hit A String of American Cities, Including a Stop in Los Angeles, Hong’s Hometown.

IT LOOKS LIKEIR LABEL HAS plenty planned for that stopIncluding a Massive Collaboration with the City of La, and Companies from Ride-Hailing Service Waymo to Airbnb.

Seventende Has Created a Safe Space for Sisterhood.


A Composite Image of a Banila Co. Storefront in seongsu, korea (left). The image on the right is an image of a Photocard with seventeen Jemonghan on it.

There are well of other seventeen-bonded giveaways around seoul during and after concert weekend, and i managed to snag a set of photocards of vocalist at the banila makeup Store.

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The day after the concert, nursed a sore throat (from all that screaming)

A Carat From Hong Kong Told with She’d Spotted the Seventheen Photocard Keychain on My Handbag. Unprompt, she informed with that a makeup Store offering Photocards of Member Jemonghan was just one bloc down.

“Don’t miss it, Sister,” she Said in Cantonese. “Not Many Left!”

It ‘over now, but i’d do it one more time.


The View of a Massive SevenTen Tour Poster at the incheon Asiad Main Stadium.

Leaving the venue post-concert was bittersweet.

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Being a k-pop fan can be a source of some unfounded shame, especilly for a Woman making her way in the corplate world.

But for one night, it hadn’t mattered. So what if i wanted to hang Boy Paper keychains on my backpack? So what if i’d Become the Proud Owner of Not One Massive Fans With Hong’s Face on The Face?

Much like the Older Metmers of SevenTeen, I am Only in my Early 30s, and there is much more rocking good fun to be haad. And Maybe we can all be happy and free to love what we love, the way we do in caratland.

AS My Uber Slid Away from the Stadium, Back Toward the Glittering Lights of Seoul, I Thought: Let’s Do This Again.

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