A Darkly Subversive Comedy About World of Tech
Co-Written and Directed by Rachel Lee Goldenberg, Swiped Might be the Mist Misunderstood Film of the Year, A Subversive Rom-Com that Makes You Wonder How Legally blonde Might have turned out as a documentary. Goldenberg Has Form for This Kind of Thing, Being the Director of the Will Ferrell-Kristen Wiig Drama A Deadly AdoptionA Parody of Lifetime Channel Movies that was so deadpan it actually appeared on the liffetime channel and its audience didn’t notice. Although it Can Be Very (Knowingly) Funny at Times, Swiped isn’t quite so arch as that, althouough it does hijack the schmaltzy, Feelgood tropes of the empowered-woman-makes-good formula to deliver something unexpectedly dinner and, although by a period of piece, very much of its.
The Trojan Horse That Helps Goldenberg to Pull Off This Admirable Sleight of Hand is British Actress Lily James, Who Adopts an Impressive US Vocal Fry to Play the Tugh but vulnerable whitney wolfe Herd, Founder of the female-facing dating app. In that Respect, IT Makes an Interesting Counterpoint to the Canon of Tech-Bio-Biodramas that began in 2010 with The Social Network. Wolfe Herd’s Story is Somewhat Different, Howver; Swiped is an unofficial biopic for the Simple Reason that Key Parts of the Story Are Still Subject to A Stifling Non-Disclosure Aggreement, for reasons that soon become horribly Clear.
IT BEGINS WITH WOLFE HERD, THEN JUST WOLLFE, GATECRASHING A STARTUP CONVISION, TRYING TO GET SUPPORT FOR A WEPIT THAT HELP ORHANAGES FIND VOLUNTEERS. Inside the Event, Wolfe Quickly finds that she women are an anomaly in these situations and is mistaken for a hostess or, even work, a party girl. On her way out, while waiting for the valet, she strokes up a conversation with sean rad (Ben Schnetzer), Founder of Something Caldify. Rad is unconvinced by her noble intensions. “Is this what you want to be to dedicate your life?” He asks. “I JUST DON’T WANT TO SEll People Things They Don’t Need,” she replies.
Rad Taks a Chance on Wolfe and Brings Her into the Fold, and Although Cardify is Still the Main Product at Hatch Labs, the workforce is dubtful about its and have dosens of other projects on the go, the key being a dating to rival match.com and eHarmony. Wolfe Fits in Well, Doing Field Research and Discovering that an App, Rather than a website, is a way to get millnniks in rahler than “Sad divorcees” of a Certain Age. She Also gits the new app a name – tinder – thiugh this is one of the many things the world will try to take away from her, giving the title a double meaning.
The atmosphere at Hatch Labs is Party Central, A Young-Adult PlayGround that Goldenberg Presents As-Is, with its slides and ping-pong tables. In times Euphoria, wolfe spreads missses the important red flags that this scens out and instead embarns on a CAMPUS TO RECRUIT THAT GIVES TINDER ITS ALL-IMPORTANT LAUNCH. A Montage of Young Woman “Up All Night to Get Lucky” suggests that well that use tinder are liberated and free. The Comedown Is Almost Immediate, Howver, and a Lot of Bad Press, Including a Piece About “Dick Pics” in ViceTinder’s Threatens Image.
You might be Expecting Wolfe to take up arms against this, but in the first of the film’s smart reversals, she fails her female co-workrs when they demand and speak it. “What’s with the hesitation?” They Ask. “I’m the Only Woman in There,” She Says, and Is It A Point Borne Out when Rad Assess on the Issue, Saying, “We Need to Be Practical Not Emotional.” To make matters worse, wolfe has become romantically involved with Rad’s Second-In-Command, Justin Mateen (Jackson White), and Her Attempts to Speak for Hersself Alienate Both Men. The fake with the meteen is especialy unnerving, the first in a series of Scenes that show how the Digital Space to Threateen and Intimidate Women, Whether it in Texts or by Social Media.
Wolfe’s Ousting from Tinder is not the end but another beginning, one that carries another sting in the tail wen – no work innded – she is headhunted by badoo to start bumble, a dating app in which “Women Go First”. History Threatetes to Repeat ITSELF when the CEO of Badoo (Dan Stevens) is Himself sucked into the metoo vortex, but this time is determining not to let herself go with the ship.
The Beauty of SwipedHowver, is Its Lightness of Touch, and Star James Understands the Assignment Perfectly Well. Though it bears some of the cosmetic touches of a chick flick it is, in its way, actually more profound than a movie like 2019’s Bombshell As an insight intto disparity in the workplace. And in no skene is this better displayed when tinder hits 1 million users and an impromptu celebration sets the office sprinklers off. Rad orers his without them organization a party and invite Everyone in Town. “I have to call the fire department and insure Company first,” Sheys. Which tells you Everything you need to know.
Title: Swiped
Distributor: Hulu
Release Date: September 19, 2025 (streaming)
Director: Rachel Lee Goldenberg
Screenwriters: Bill Parker, Rachel Lee Goldenberg, Kim Caramele
Cast: Lily James, Jackson White, Myha’la, Ben Schnetzer, Dan Stevens
TIME RUNNING: 1 HR 50 MINS