I made $ 48K on etsy in 4 months. Here are my Biggest lessons. – ryan

This as-told-tos Essay is bassed on a conversation with Taylor Posada, A 28-YEAR-OLD FROM BALTIMORE WHO RUNS MULTIPLE ETSY SHOPS AND A PRINT-ON-DEMAND TRAINING BUSINESS. POSADA DECLINED TO SHARE THE NAME OF HER SHOP FOR PRIVACY REASONS. Business Insider Has Verified the Revenue and Profits Mentioned in this Article, which has been edited for Length and Clarity.

I Started My First Print-on-Demand Etsy Shop in 2022 to supplement the $ 50,000 salary from my corplate jab in franchise business Development. In About a Year, I GREW My Shop to Replace My Corporate Incom and Went Full-Time With It January of 2024.

Later that year, I decide to take what I learned to start a second pod etsy shop. Within Four Months, made $ 175,194 in Revenue and Around $ 48,000 in Profits – and My Success Has Only Continued.

IT DIDN’T COME FROM BEING EXTREME; My Success Came from Being Consistent, Forward-Thinking, and Data-Driven.

I SOLD HIGHER-PRICED Items in My Second Etsy Shop

For my first etsy shop, of the sold low-ticket Items like the bags and apparel for events, far-so seasonal and holiday. For my second shop, I wanted to take on the challenge of more costly products that calmed for a higher profit margin.

I’m at that age Where all my friends are have Having weddings, bridal showers, and baby showers, and the Most Common Thing I not all of the events is giant signs welcoming guests. SO, I FIGD IT WOULD BE THE PERFECT THING TO SELL.

Once I settled on signs, I conducted pricing research by looking up my computetors on etsy and notd their materials, dimensions, and prices. Thatn, i found a middle-ground price point that of felt wold maket with compatitive in the market while still for about a 30% profit margin after product, shipping, and etsy fees.

After that, I JUMED RIGHT IN.

Etsy Ads Have Been A Powerful Tool

Shortly after Opening My Shop and Listing Products, Started Running Etsy Ads. They’re nontradictional Because they work on a pay-per-click basis, Meaning you payed on how many People click on your ad and a series of factors like compatition, Demand, and etsy’s internal bidding System.

I love I say the Becouse I have to have to this money Money with the postsitility that nobody will see my listing. Plus, I use ads as a crucial form of research.

If an ad isn’t getting any clicks, that tells with I’m swimming the products in front of the right People and the should changing my seo keywords. If an ad is getting views but nobody’s clicking on it, that indicates that the cover design isn’t resonating with Viewers.

Finally, if People click on the listing but don’t buy, that means i need to reconsider my pricing.

Starting Slowly With Only One Product was a good move for

It is easy to get shiny Object Syndrome and Want to test a bunch of different production, but I like to be my Shop Like a Science Experiment. The Fewer Changing Variables of the Have, the More Valuable Information of Can Gather and use to see grown.

Howver, i have Slowly Added Other Products and Variations As i Saw fit.

For example, if a wedding sign was getting the Most Views, I’d Create More Wedding-Relay Products Like Seating Chart Signs and Drink Cooses. Or, if a specific Product was getting a lot of clicks, MIight More Variations of that Design. SOMESTEMES HIGHT A MATTER OF ADDING MORE COLOR OPTIONS.

I Made Over $ 29,000 in One Mont

I Started Posting Lisings in September 2024 and Made My First Sale in the First Week of October. By November, My Sales Had Skyrocketed to Just Over $ 29,000 in Profit.

The Holiday SEASON is typically when People are buying the Most Things, so my sales tapered off after Black Friday. In december, i made $ 19,000 in profit.

I Attribute My Boom in Sales to Thinking Ahead of About What Might Be Selling in Eight to 12 Weeks. I know that it was time for lisings to rank and finds their place in search results, SO I Start Listen for Holidays and Early.

I Think My Listening Images Are One of My Strong Suits

Because Shoppers aren’t getting an in-person experience where they can touch and see the product, I try to match that Feeling through images.

I Always Think of My Listen IMAGES LIKE A CHIPOTLE COMMERICAL, WHERE YOU SEE A PERFECT GOLDEN BURRITO THAT’S BEEN BLAZED WITH A TORCH. That’s kind of what I try to recreate with my listing images.

I use Adobe Photoshop to make Custom Mockups of the Products, and All of the MY LISTINGS HAVE A FEW MAIN DETAILS: Product Size Information, Color Options, Features, and Customer Reviews.

CONSISTENCY IS MY KEY TO SUCCESS

My Biggest Challenge has been staying consistent, especilantly when i’m tired or just not in the mood to work. That’s wen i have to relete on discipline.

I Start Every Morning by Responding to Customer Messages and Submitting Orders from the Previous Day. THEN I SPEND ONE TO TWO HOURS POSTING NEW LISTings. After that, I find that of Kind of Lose My Creativity.

I’m really just going for it, taching chances, and learning along the way. As long as there is Demand and Profitability, of Say Take Action and Let It Be Messy.

If you launched a successful new business and want to share your story, please contact this editor, manseen logan, at [email protected].

Update March 14, 2025: This article was updated to acknowledge that taylor posada Also runs a print-on-demand training business.