Beyond square footage: how luxury real estate is redefined in India | Mint

From customized life experiences to citizen-conscious development, the high-end house market of India is adapting to a new era of aspiration and design. Discover how luxury finds a new meaning in the luxury of the Indian real estate, a new meaning in the Indian real estate property luxury real estate in India is no longer defined by marble floors or views of the Skyline. A new class of homeowners, including founders and the next generation of Family Office leaders, is reforming the idea of luxury to focus on lifestyle, legacy and comfort of life. Whether in South Mumbai, Delhi, Gurgaon or Pune, today’s judicious buyer is looking for long -term value and a sense of community rather than just luxury. This evolution is visible in how developers reposition their offer. The market is moving from a ‘buy -and -hold’ attitude to a ‘live and thriving’ setting. Customized layouts, wellness -oriented architecture, smart house technology and integrated mobility are becoming increasingly part of the standard blueprint. Question of luxury housing to the rise according to Knight Frank has priced residences more than £ 1 crore for almost 50 percent of all units sold in the top eight cities in India in H1 2025. Mumbai recorded more than 47,000 sales, with a strong tilting in the direction of the middle and luxury segments. The national capital led in Premium share. At the same time, the luxury homes under the construction in Mumbai rose by up to 44% a year-on-year, the sharpest leap over major subways. According to Anarock, homes that priced more than £ 1.5 crore were 42 percent of the new launches in the top seven cities in India in the first quarter of 2025, which highlight a growing focus on high value housing. This shift is driven by the end user aspiration and the appetite of investors. Meanwhile, emerging lifestyle-oriented micro-markets such as Alibaug, Goa and Pune’s Kharadi show an increasing preference for real estate with experiential value characteristics designed around well-being, mobility and second-home potential. The new pillars of today’s luxury buyer are more strategic and valued. According to the recent EY – Julius Baer Indian Family Office Playbook, Capital Preservation remains a major priority for about one in four family offices. However, there is an increasing allocation to asset classes such as real estate and global stocks, which suggests a growing appetite for long -term utility and liquidity. Characteristics such as smart layouts, energy efficient materials and proximity to urban green zones are not negotiable. Developers respond with modular architecture, digital concierge services and environments with well-being. This includes private fitness areas, community gardens, spa facilities and clean air systems. What was once an upgrade is now standard for Premium Living. Case study in urban luxury various developers develop their portfolios to meet new copper expectations for livability, well -being and design. Of the many developers participating in this evolution, Mumbai-based Hubtown.co.in/about Hubtown Limited serves as one case study. With more than four decades of experience and a portfolio spanning thirty million square feet, Hubtown developed from a builder to a place maker with an emphasis on civil responsibility. Projects such as 25 South in Prabhadevi and 25 Downtown in Mahalaxmi or 25 West in Bandra are designed for multi -rigid families and combine spectacular views of adaptable plans and large floor plates. In suburbs such as Ghatkopar and Chembur, developments such as Rising City and Seasons aim to provide connectivity and community within self -serving residential environments. The company also builds commercial developments in Ahmedabad and Mehsana that cater for the growing interest in commercial markets outside of traditional subways. Hubtown was also active in social infrastructure. It conducted one of Maharashtra’s first private rehabilitation projects of the slum, including more than ten thousand houses delivered to suitable families for free. The company also developed the India’s first robotic displacement parking lot in Mumbai’s luxury fracture candy and helped upgrade public bus depots in Gujarat. It demonstrates how private real estate can cross with public benefit. Prospects: goal is the new premium. The future of India’s luxury real estate will be defined by developers who can combine adaptability, design integrity and civil foresight. For a customers who are mobile and deeply rooted worldwide, real estate must be more than just real assets. It must deliver meaning, consistency and long -term relevance. Hubtown’s model, although one of many, illustrates how real estate players who understand the change of copper psychology and urban responsibility can be better to navigate the next cycle of premium housing. Note for the reader: This article is part of Mint’s Promotional Consumer Connect initiative and is created independently by the brand. Mint does not accept editorial responsibility for the content.