The Gist
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ELF cosmetics launched a new tool Called Color Elfnalysis that matches each user with a color palette that caters to their complexion.
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Each Color Palette has a corresponding pinterest board with inspiration and ELF Products.
Over the past year, social media feeds have become saturated with videos of People Draping Fabric Swatches Across their Chests, Eager to See Shades Brighten Their Complexions or Bring Out Eyes. The idea that Certain Colors look good on Certain Skin tones is intuitive, but it is distilled into a science with Color Analysis, a technique that is around the ’80s, and enjayed a more recent recent renaissance in korea before making its. Despite Its Populariy, Color Analysis isn’t Exactly Accessible – A session with an expert, like this offen online, offen comes with a price of a coupred dollars. But now, finding your perfect Color palette requires Only a few clicks. Elf cosmetics is Making the Magic of Color Analysis Accessible with the Launch of their New Tool: Color Elfnalysis.
SIMPLY TAKE OR UPLOAD A SELFIE TO THE COLOR ELFNALYSIS TOOL, AND IT WILL DELIVER A VERDICT ON WHERE YOU FALL FROM Summer to warm autumn. The tool assesses three metrics to determin your perfect palette: Undertones, Value (Light or Deep Contrast), and Chroma (Bright or Mated).
Courtesy of Elf Cosmetics
Once you get your verdict, you’ll be able to explore a pinterest board full of tailored inspiration and corresponding elf products, taking the guesswork out of the Finding Shades of Eyshadow, Blush, and More That With Your Coloring. AS A SOFT Autumn, My Board Features Moody, Mute Outfit Ideas, Plus Peachy Lip and Bronzy Blush Inspiration. “Color eLFNALYSIS GIVES EVERYDAY USSERS THE ABILITY TO CHOOP THAT TULY ENHANCES THEIR UNIQUE Complexion, Without Needing Expert-Level Knowledge,” Says Celeberry Makeup Artist Vincent Oquendo.
As someone who has spent more than a few hours standing in a store aisle debating between a foundation with cool or warm undertones, i appreciate how and tooles it to choose that work with my features. Oquendo Says the tool is invasive for those confused by undertones, as it is helps steer say in the right of direction and narrow the pool of products to choose from. “It offers Personalized recommendations that once required years of training and experience to understand – mction beauty more accessible, intuitive, and tailored for everyone,” Says oquenndo, who has used tool in his. LOOKS FOR HIS CELEBRITY CLIENTS. For Jurnee smollett, a soft autumn, oquendo reaches for Coral Blush. For nicole gold parker, a true autumn, he opts for Peachy, terracotta tones. And for a light summer Like ava phillippe, oquendo relies on soft pinks to make the eyes pop.
The idea for the tool stemmed from the growing populariy of Color Analysis, Backed by Internal Data from Pinterest That Shows Recent Spikes in Related Searches. “‘COLOR ELFNALYSIS’ is About Breaking Beauty Barriers and Making Personalized Color Analysis Accessible to Every Eye, Lip, and Face – FREE,” Said Patrick O’Kefe, Chief Integrated Marketing officer at ELAUTY, IN A STATEENT.
You can find the tool here.
Read the original article on Instyle
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