Martha Stewart just wore this season’s hottest sweater — and it’s under $100
It’s no secret that Martha Stewart has a knack for making everything she touches look amazing. Sure, I’m always here for her gardening tips, dreamy home decor and those mouthwatering recipes — but honestly, my favorite Martha-related thing to do is stalk her Instagram. Her outfits are always chic, always classic and always so Marth. So when I saw one of her recent postsI had to do a double-take — because she was wearing said sweater that’s taking over social media right now: the J.Crew Rollneck Sweater. Yes, the domestic diva might have access to all the designer pieces she could ever want, but she clearly loves a good under-$100 find just as much as the rest of us.
J.Crew
Opt for classic cream like Martha or choose from 12 other styles.
The brand’s iconic mockneck has been around for decades (it first blew up in the ’80s), but the 2025 version is officially having a comeback moment. I’ve owned an older style for years, and it’s usually the first thing I pull out the minute there’s a chill in the air. With its resurgence in popularity, I’ve been debating whether to add another color to my collection — and now that I’ve seen it on Martha? Consider with balance.
This signature knit nails that effortless, oversized fit, with dropped shoulders, a relaxed rolled neckline, and subtly undone hems that give it that perfectly lived-in look. Crafted from 100% cotton, it’s warm and cozy without ever feeling stifling (I’ve never had an issue with overheating in it) — ideal for layering over a tee or slipping under a jacket. And when it comes to styling, it truly does it all. I’ve worn mine with everything from jeans and sneakers to a slip skirt and heeled boots, and it somehow always works.
Best of all, the $98 sweater comes in 14 styles, ranging from classic solids like navy, black and cream to pretty pastel pistachio shades and bold colors like begonia and ruby. There’s even a striped version up for grabs, too, for an additional $20. And did we mention it was size inclusive? Yep, every style ranges from 3XS to 3XL, so you shouldn’t have any trouble finding the right fit.
And Martha and I aren’t the only fans of the fall-ready top. The bestseller has racked up hundreds of perfect ratings from shoppers. One raved, “I saw this sweater all over TikTok and thought it was just a silly trend, but then I decided to just try it and see, figuring I would return it. This sweater is worth all the hype it gets! So much so, I ordered two colors and would get more if they were in stock. It’s perfectly oversized, and the neck doesn’t feel suffocating at all (as some higher neck sweaters can). It’s so comfy and just looks so good on! I can’t say enough good things about this sweater.”
Another gushed, “Bought this last month in the cream, and I’ve worn it several times since. The perfect weight, the perfect fit. Slightly oversized. Have already purchased it in another color.”
Some reviewers noted that because of the oversized fit, they suggest double-checking the sizing chart before ordering and possibly sizing down. “I absolutely love this classic sweater. It fits great and is well-made. I will be buying this sweater in another color. I did size down because my normal size was too big,” wrote one.
J.Crew
A cozy sweater that’s both timeless and on-trend? Sign us up!
If you love the rollneck look but want something more affordable, check out these under-$40 look-alike styles below: