Menbud-Tim Museum of French Studio encourages collaboration on the development of RI culture

Jakarta – The Minister of Culture of the Republic of Indonesia, Fadli Zon, received a visit from the CEO of the CEO of the Studio Museum, Vincent Larnicol and his team at the building, Ministry of Culture. The meeting discussed the potential of long -term cooperation in the development of the cultural and museum sectors in Indonesia. This meeting was also the initial steps of a collaborative effort between Indonesia and the Studio Museum, a cultural service provider and a museum from France. This museum is well known by its prestigious projects in different parts of the world. In his remarks, Fadli welcomes the intention and offer of cooperation of the Studio Museum. He revealed that Indonesia is a country rich in cultural heritage and historical sites that have the potential to be developed into a driving force for sustainable cultural economy. “Indonesia is a country with a very large cultural heritage, both in terms of quantity and quality. However, the challenge is how to manage, maintain and present this heritage with a relevant approach. (3/10/2025). Browse to continue with further content, Fadli emphasizes the importance of making culture as a pillar of sustainable development, as well as strengthening the role of Indonesia on the world -cultural stage. He also encouraged equivalent, sustainable and oriented cooperation in empowering local communities. “We want this collaboration not only to strengthen the image of Indonesian culture worldwide, but also create a real economic and social impact for the people around the cultural website. We believe that culture is not just a remnant of the past, but the basis of the future of the country,” Fadli said. Meanwhile, in this meeting, Vincent introduced the Studio Museum with a portfolio, including consultation, curation, exhibition design, project management, exciting exhibition production, brand, to the management of museums. He also conveyed the dedication of the Studio Museum to support Indonesian cultural strategies with a holistic approach, from planning cultural heritage sites, museum development and immersive experience to brand and communication strategies. One of the biggest concerns is the development of Indonesian cultural narratives for the global market, including the potential to make cultural retail museums, International Publishing, to the creations of local intellectual property (IP). Vincent also emphasizes the importance of an innovative approach in the delivery of cultural stories, especially for the younger generation, by combining physical and digital experience (hybrid experience), but still maintaining the authenticity of artifacts and historical narratives. The Studio Museum, Continuing Vincent, can develop a hybrid approach that combines original artefacts with comprehensive technology to create educational and authentic experiences, to avoid digital sensations without historical depth. “We believe that the museum is the last place to keep the truth. The museum remains the most important reference for the younger generation to understand their legacy,” Vincent said. Furthermore, the Studio Museum provides different forms of strategic support in an effort to promote the Indonesian cultural ecosystem. This support includes the development of master plan for priority cultural heritage sites in Indonesia, which aims to maintain sustainability while increasing educational and economic value. The Studio Museum also opens opportunities for cooperation in the presentation of an international scale, compelling exhibition that increases Indonesian cultural wealth, as well as providing assistance in the formulation of cultural strategies and local intellectual property development (IP) to compete in the world market. In addition, the Studio Museum also offers international publication cooperation to expand the scope of Indonesian curatories and introduce them to the world -cultural stage. Not to forget, Vincent also emphasized the wealth of Indonesian cultural heritage. According to him, Indonesia could be a great and influential cultural power in the global arena. “Indonesia is a gem. The cultural heritage sites are extraordinary, with a very large cultural tourism potential. We regard Indonesia as ‘the next big thing’ in the global cultural world,” he concluded. For information, in this meeting, Larnicol was also present with the team, namely Andrea Valeriani, Antoine de Carbonnel, Javier Jimenez, and CEO Relecom, Pierre-Marie. Also present at this meeting, including Deputy Minister of Culture, Giring Ganesha; Expert staff of the Minister of Interpretation of Institutional Relations, Ismunandar; Director of Empowerment of Cultural Value and Facilitation of Intellectual Property, Yayuk Sri Budi Rahayu; Head of Museum and Cultural Heritage, Abi Kusno; Executive Director of the Cultural Heritage Conservation Agency, Indira Esti Nurjadin; and Chairman of the Indonesian Museum Association, Putu Supadma Rudana. (Akn/Ega)