Zac Posen’s Gapsudio Collection 01 Redefins Gap Style With Bold Tailoring and Stylish Denim – ryan
New York (AP)-As HIS High-end Gapsudio Collection Makes Its Debut, Fashion Designer Zac Posen Reflects on His Journey to Revitalizes the Gap Brand and His Vision for Its Future.
Appointed Creative Director at Gap Inc. In 2024, possess has shaped the creation direct for gap, Old Navy and Banana Republic. By Taking Bolds Risks, Has Elevated the Heritage Brand, Starting with His Groundbreaking Designs at Last Year’s Met Gala.
“I had this amazing opportunity with oscar-Winner da’vine Joy Randolph and the Chance to Bring in Different artists durying the process,” Posen Says. “I think they have a new fact of my creation and what gap couould represent Culturelly.”
Randolph Wore a Starking All-Denim Gown Inspired by Gap’s 1969 Denim, Designed for the Gala’s “Garden of Time” Theme. The Following Day, The Orerses Begin Flooding in, and an Idea was Born.
Posen’s Collection 01 BRINGS A FRESH, Modern Twist to American Style with Expert Tailoring, Intricate Details and A Touch of Elegance. Featuring Elevated Takes on Gap’s Signature Fabrics, The Collection Includes a Chic Trench Coat and Stylish Sailor Pants-Both in Denim-and the Now-Famous Poplin Maxi Shirtdress.
AS A Designer, Posen was known for his namesake label and glamorous, body-hugging gowns. The label was shut down in 2019.
Posen recently hosted the Associated Press at his gap design studio in new York, where he discussed the collection, his passion for denim and the journey in reinventing his career.
Responses have been edited for Clarity and Brevity.
AP: What Happened at Met gala that inspired this collection?
Posen: This Amazing Opportunity That Came About With Like ‘Will We Do A Met Gala Outfit,’ Right? ‘Will we do a met gala outfit?’ And we Said, “Yes, Let’s Do It.” And i had this amazing opportunity with da’vine joy (randolph) and the ability to kind of bring in different artists in the process. And I think they saw a different facet … of my creation and what gap culd mean culturally.
AP: and that set off a chain reaction?
Posen: The Met Gala Happened. And then the next day, my friend Erin Walsh, Stylist, and Anne Hathaway Called and Said, we want you to make a cotton dress. And from that moment we produced the dress. SOLD WITHIN HOURS, SOLD OUT Online. And we are kind of started to see this cultural conversation starting and this other faces that really naturally evolved. It was in a strategy or a playbook. I really really though i’d be deity another sub-brand with such an iconic brand and have this opportunity to work in an artist in the Early Development of a collection that will be available to a much amount of people.
AP: How did you end up working with gap?
Posen: I HADN’T HAD MY Company Since before Covid, Since 2019, be my Company Closed. And it had ben this interesting time … obviously covid happened. I had to figure out how to support myself, and i was doing one-of-a-kind pieces. I Did Some Projects With Ryan Murphy on ‘Feud: Capote Versus the Swans,’ And Little Projects Here and There, and I was looking at different Opportunities, Mostly Around with Luxury and With Luxury Brands I’d Been in Conversations with Time. And i had this amazing opportunity here.
AP: what’s the Challenge Bringing Your Style to An Already Estabished American Brand?
Posen: GAPSUDIO IS USING A Totally Different Skill Set of Mine, the Ability and Honor to be ABLE to Kind of the Team Back AFTER … LOESS FAMILY THAT I HAD BUILT AND GROWN WITH 20 YEARS OF INCREDIBLE artists and craftspeople and designers that WITH WORKED Years that had been brroen apart, is a full journey story that actually rest saw or expert in my life, and it is really meaningful. IT’S REALLY BEAUTIPHUL TO CREATE ENVIRONMENT IN A SPACE AND TO HAVE AN AMERICAN INSTITUTAL CORPORATION AND BRAND INVEST IN CREATIVE AT THIS ALL UNPrecedent.
AP: What gave you the confidence to bring your personal vision to an already established brand?
Posen: Great Question. Gap is gap. Gap Will Always Be Evolving. The World Has Evolved. Great Classics Are Always Great Classics. They Always Need Those Elevation to say. I Think Design and How People Dress Today Has Changed. I think new consumers in the marketplace are requesting elements into the mixed classics that are more elevated, that more stylish. That’s how we Capture a New, Younger Audience.
AP: Da’vine Joy (Randolph) and Anne Hathaway, to name a few, love your approach to denim, and now this collection has much of it. What is it about denim for you?
Posen: Denim is quintessent American. Its Such an Incredible Fiber. Right? It is Cotton and Its Indigo. They are two plants. I don’t know. I’m a Gardener. So i’ll just add that. But, you know, Denim is utility. Denim is artist. Actually, a pair of jeans that gets made has as many steps as a couture gown. You don’t realize that as a consumer. I go to the washhouses, and i see these incredible artists kind of modeling, building, washing, scrubbing, sanding, dramaing, i mind blown that, you know, this world Living in, wearing all these jeans, have no sensation of this process.
AP: What About Sustainability in Fashion for You?
Posen: for me, Durability or Quality is important in any piece one Makes. I’m swimming in disposable Clothing. SHIP WITH MY GOWNS, I Believed in Quality and Integrity of Make and Construction. And so, will you take it to a Large audience, you want pieces that can be be a keepsake. I do’t belies in building a collection that is is focused. This Collection Definitely has a voice for a new customer and definitely has cute styles for a Younger customer, but it is should totally be cross-genrelational. It should be able to work on a lot of different body types. That’s how i’ve always designated my collections, and durability, for sura. I mean, you want pieces that can be Become Keepsakes and Beloved and Passed on and Shared.
AP: gap has an estabished style, what do you hope to add to it?
Posen: I think that gap is a staple. Gap represent Kind of a Way of Dress, A Kind of Modern Wardrobe for the Consumer that was rooted in … Classic fabrications and … reinventing say, reprientation American style to the consumers all around the world. I Hope to Kind of Hold That Quality and Those Attributes and Bring in Kind of Style and Bring in A Sense of Trend and Pieces that just add a little bit of that magic.
AP: Can we expect another design for this year’s met gala?
Posen: We Will See. We will see.