Decathlon is planning $ 3 billion in India by 2030 | Company Business News

New -Delhi: Decathlon, the French sports goods dealer, has announced plans to scale its acquisition from India to $ 3 billion by 2030. This step aims to serve both domestic and international markets. Decathlon’s acquisition value of India, both for domestic and overseas markets, is currently $ 480 million. In terms of volume, India accounts for 8% of Decathlon’s global procurement rates, with the aim of increasing it to 15% by 2030. In addition, the retailer plans to double his Indian business by 2023. Decathlon currently operates 132 stores in 55 cities in India, with plans to manufacture its retail to over 90 cities from the first time. Frederic Merleves, head of Decathlon Production, said: “Our long -term investment in India reflects the deep confidence we have built with our partners and the strong potential we see in key categories such as shoes, fitness equipment and beyond.” India is already an active part of Decathlon’s global manufacturing. For example, 35% of all umbrellas for global decathlon are produced in India. In addition, India is more than 20% of Decathlon’s global textile share and is a chosen country for co-developing woven and knitted products for global distribution. India is also a major exporter of rugby balls for Decathlon, with 60% of the global offer ‘in India’. Sports goods currently produce decathlon 100 million units of sports goods from India. Over the next five to ten years, the company outlined plans to focus its focus on the production of footwear, cricket products, technical sports balls, technical textiles, children’s sports accessories, metal sports equipment, fitness equipment, electronics, technical sports products, alloy-carving frames and swimsuits. The company will continue to work with third-party manufacturers rather than run its own factories. ‘We diversify the range of products obtained from India. There is also an industry behind each series, so it can really have a great positive impact on the creation of work. Today, our textile industries such as sports shoes, textiles, polymer injections, cricket bats, backpacks, outdoor rush equipment, etc. Badminton, rocket, gloves, socks, caps, etc. – We feel very confident with the supplier panel we have in India, and the future seems strong to us with all this category of products, “said Deepak D’Akza, head of Decathlon India production, in an interview. Goods from India began to get to improve Merleves. Can it be an accelerator, ‘he said in an interview with Mint. To create more than 300,000 new jobs within its direct and indirect workforce as part of this growth trip.